Social media and social networking sites have evolved with time and changed the very own art of communication. There are multidimensional benefits of such evolved technology, but only if you use it in the right way. Normal photo-sharing sites like Facebook and Instagram now have introduced many more features like live streaming services, video sharing, business accounts, and whatnot. All these changes and introductions to new features are well-known and popular in this new age of the digital world.
Today we are here in this blog going to talk about the majority of benefits of using social networking sites and their cutting-edge debut as a live streaming platform. As gone are the days when there was a need for a whole satellite (an antenna to receive signal) and a television to watch live streams. But now we are in an age where you just need a smartphone and the internet to watch such live streaming. A survey revealed and suggested that more than 80% of users are more interested in watching online streams rather than reading blogs or enjoying other means of content. making it a crucial point for your business to adopt such a good offering and to understand the urgency to add video content to your marketing strategy.
You are just one step away from reaching out to millions of people over the internet and enhancing your brand awareness. Not just that, but there are plenty of more benefits of using a live streaming platform, which we are going to explore next in this blog post. But before that let’s give you a little understanding of its unexplored benefits to you and which are the top social sites that give you such features.
These are some of the top social sites that now offer and work as a live streaming platform. Besides the fact of its actual USP.
- Facebook live-streaming services
- YouTube live-streaming services
- Instagram live streaming services
- LinkedIn live streaming services
- Twitter live streaming services
- Tik Tok live streaming services
Now we are coming to the meat of our blog post, to the question mentioned in the title.
How, When, and Why: You Need To Use Live-Streaming Services for Business
It’s not an easy question to answer with respect to live streaming, but not as difficult and to meet your expectations we are here to clear all of your queries.
How To Use Live-Streaming for Business
Well, In different ways you can use live streaming. As a business or enterprise, there are many events you host and streaming online can answer your how, maybe. Not, actually, just kidding! Live streaming needs a big set-up to just nothing. For instance; you can open your Instagram or Facebook and go live making it quite easier to share your moments. But could you just go live without any reason? No.
Over a live stream, you could be able to show your event and connect with them. Additionally, there are opportunities to make it unique by streaming your product launch events or offering live product demo sessions. If not all those simple Q&A sessions are good to go. Live. But you need to leverage the professional live streaming services in Abu Dhabi UAE. As they know how to set up and have lots of experienced professionals with high-quality streaming pieces of equipment.
Now coming towards when you need to live stream for your business.
When To Use Live-Streaming for Business
Anytime you are thinking of hosting an in-person event is the right time for you to use live streaming services. As said, earlier any event can be live-streamed from a product launch event to creating how-to tutorials for your audience.
So, the answer is simple: anytime there is a need to connect with your online audience there is a great need to use live streaming services. Now, at the end of the end question.
For many great reasons you should start using it and what the great reason is. You might be thinking, so keep reading and you will get that.
Yes, you read it right, it is cost-effective. All the above-mentioned social networking sites including Facebook do not charge anything if you use their platform. Even by making your channel or page to their monetization eligibility criteria, you would even be able to earn money. But does it mean it is free? No, to be honest. As a business, you do host many grand events so you just need to hire a live streaming service provider in UAE, who would be able to stream online at quite cost-effective to you.
When there is an on-ground event, setting a limitation where everyone would not be able to reach or attend. But over the internet, there is no limitation of people who can join you as well as it is not geographically restricted. Everyone from anywhere is able to join your stream leading to improving brand awareness.
There are many reasons which need a separate blog post, to understand all in detail but here we are mentioning some of the greatest reasons you really thought of.
- Live streaming can be shared, watched and enjoyed easily.
- Live streaming is entertaining and engaging if you use tools (like live chat).
- Live streaming can be an alternative to customer support and service.
- Live streaming can be great for announcements and updates on the latest products and services.
- Not that, it can be used to demonstrate demos or offer tutorials.
- Behind the scenes (it is up to you whether you want to showcase such content or not.)
Do you still need more reasons to use live streaming services for business? We don’t think so, as these statements are enough to make you convenient about the benefits and to satisfy your query about how, when, and why. Looking at the other aspects of it, there is no such proven disadvantage so, why not use and make all the benefits into your consideration? Best of luck with your next live-streaming event and make sure to engage yourself with the audience to establish your brand as an authentic and credible entity.